Lappset Creative designs, supplies and installs themed activity parks in cooperation with a number of internationally renowned children’s brands. Lappset Creative now launches a new website that serves customers – seeking turnkey solutions for play and sports experiences in indoor and outdoor spaces – better than ever before. Its new brand visuals will be extended to other applications during next spring.
Imagination turns into reality when children can immerse themselves in the world full of their best-loved characters during a visit to a shopping centre, tourist resort, amusement park and other sites. Children become active in activity parks that are precisely designed for their best needs in mind. Lappset Creative, together with its partners, creates worlds such as these for children, families and youths alike all over the world.
For clients looking to increase customer flows with inspiring and meaningful experiences, Lappset Creative’s new website offers an enormous resource of information, and shown in a way that is easy to understand.
Result of cross-sectoral teamwork
The new website was devised through cooperation with a professional multidisciplinary team. Concept design was implemented in the form of workshops, utilising the sprint process. In addition to the employees of Lappset Creative and the advertising agency, marketing representatives of the Lappset Group also participated.
- Lappset Creative’s visual identity and marketing material were revamped in cooperation with Unfair Lean Marketing Oy. The revamping project was initiated in early summer and the first application produced is this launch of the website. Unfair Lean Marketing was responsible for the user interface and designing the graphic appearance, while Tietotalo Infocenter Oy took care of its technical implementation. The Marketing Department of the Lappset Group was responsible for providing content. “As English is the primary working language at Lappset Creative, the website is first launched in English, with plans for launching a Chinese-language website, as localisation is extremely important in these promising and fast-expanding markets”, Marketing Manager Asko Alanen reveals.
Explore Lappset Creative’s new website.
- Asko Alanen, Marketing Manager, tel. +358 40 823 3033, firstname.lastname@example.org